SALT LAKE CITY — Nav, the simple and intelligent financing platform for small businesses, today announced the launch of its next-generation embedded finance platform. The new and enhanced features build on Nav’s existing technology, providing a seamlessly embeddable solution for small business financing. Nav’s curated marketplace and sophisticated data technology connect disparate data sets to provide transparency and certainty for SMB owners and ecosystem partners.
Embedded finance is the seamless integration of financial service technologies with other provider solutions, and it’s rapidly emerging as the standard for delivering unified, enhanced user experiences. Recent analysis from Lightyear Capital predicts revenue gains from the embedded finance market will increase ten fold in the next five years, reaching $230B by 2025. For the small business sector in particular, embedded finance is a path to solving some of the most prevalent pain points for business owners. Improving simplicity, transparency, and confidence in financial decision-making can make or break a businesses owner’s ability to secure the capital they need to succeed. Read more…..
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